5 Reasons to Love Maison Francis Kurkdjian’s Breezy New Scent

Summer provides the excuse to shake things up, step outside of our comfort zone, and welcome in a little newness. One way we like to do this is with a fresh new fragrance—one that can embody both sunny days and sultry nights.

Aqua Media Cologne forte, the latest launch from uber-chic perfume house Maison Francis Kurkdjian, strikes that seasonal balance with its sparkling citrus and herbaceous green notes. Here are just a few reasons why we can’t get enough of it.

It Evokes Pure Happiness

Think about how the smell of sunscreen has the power to instantly transport you to endless stretches of sandy beach. Similarly, the ingredients in Aqua Media Cologne forte have been expertly blended to evoke the freshness of a summer’s day. As perfumer and co-founder Kurkdjian himself says, “it smells like happiness and caring, vitality and energy. It puts me in a good mood.”

The Notes Are Mouthwateringly Fresh

While bergamot is too bitter to be eaten raw, it’s known in the fragrance world for its uplifting qualities. The citrus fruit is the common thread throughout the whole Aqua Cologne forte collection. In Aqua Media, it serves as the top note, and is combined with energizing verbena and sweet fennel, as well as a Hedione-woody musk accord, for a soft yet airy finish.

It Transcends Gender

Forget old-school rules about florals for women and musks for men; Aqua Media Cologne forte, a unisex fragrance, contains both. Like the most wearable classics in your wardrobe—think oversize blazers and relaxed denim—this truly modern scent can be worn by anyone and everyone.

Maison Francis Kurkdjian Aqua Media Cologne forte

Maison Francis Kurkdjian Aqua Media Cologne forte

The Bottle Is a Thing of Beauty

It may be what’s inside that counts, but we’re suckers for gorgeous packaging. The bottle’s vibrant green shade was chosen to convey a feeling of harmony and balance, and it perfectly captures the green notes within. Personalize it with an engraving to stake claim to your new signature scent.

You Can Wear It Anywhere

Some perfumes are best suited for daytime wear, while others are made for sultry evenings. With its combination of sparkling top notes and woody and musky base notes, this eau de parfum is the rare breed that feels fitting at any time of day and for any occasion.